Jay

Best Seller
27 reviews

$ 179.99 $ 109.99

Platinum dresses have custom length and nicer fabric.

    FREE Exchanges

    Try Before You Buy

    Designed in the USA


    The Kennedy Blue Difference

    Your bridesmaids want dresses that look and feel amazing. Unlike most brands, we deliver quality and comfort at an affordable price.

    • Free Exchanges & Easy Returns
    • Perfect Color Match
    • Sizes 00–32, Junior & Maternity
    • Built-In Bra Cups & Structure
    • Fully Lined, No-See Through Skirts
    • Zippers That Don't Snag or Break
    • Designed in the USA

    What Makes Us Different

    Every wedding party deserves an amazing experience.

    That’s why we started Kennedy Blue. Brides deserve high-quality, stylish dresses that are affordable and easy to order.

    No overpriced markups like traditional salons. No cheap quality or poor service like many online retailers.

    Here’s how we’re different:

    • Free Exchanges & Easy Returns: Not sure about the fit? Exchange your dress for a different size, style, or color.

    • Guaranteed Color Match: Our advanced dyeing process ensures your bridal party matches perfectly, no matter when each dress is ordered.

    • Sizes 00–32, Maternity & Junior: We offer a full range of sizes to accommodate every body — with no upcharges for plus sizes.

    • Built-In Bra Cups & Support: No strapless bra needed. Every dress includes built-in support and structured for a flattering, secure fit.

    • Fully Lined, No-Show Skirts: Many budget dresses use a single thin liner that can be see-through in sunlight or bright settings. Our dresses are fully lined for complete coverage.

    • Zippers That Won’t Fail: We use premium YKK® zippers because the last thing you need on your wedding day is a broken zipper.

    • Designed by Wedding Experts: Our Minnesota-based team brings 100+ years of combined experience. These dresses were built for real weddings, real bridesmaids, and real budgets — like yours.

    Try Before You Buy

    Order Free Color Swatches

    Not sure which color you want? Choose your favorite 3 swatches for FREE and we’ll ship them to your door. It’s the easiest way to see our 70+ dress colors in person, compare fabrics, and match your vision.

    Get FREE Color Swatches

    Try Dresses at Home for $10

    Pick your favorite styles and sizes to try on at home. We’ll send sample dresses, a measuring tape, and a fit guide—plus a prepaid return label. Try them on, feel the fit, and order with confidence.

    Shop Home Try On Dresses

    Shipping & Returns

    At Kennedy Blue, every bridesmaid dress is made-to-order and crafted individually after you place your order. Here's why that's worth the wait:

    • Higher Quality Takes Time: Our dresses are crafted with precision, never rushed ensuring the quality you deserve.

    • Detailed Inspection & Perfect Color Match: Every dress is carefully inspected for stitching, seams, and zippers, and matched precisely against your chosen swatch.

    Delivery Timelines

    • Standard Production: Ships within approximately 10 weeks

    • Rush Production: Ships within approximately 8 weeks

    • Custom Length, Platinum Dresses: Ships within approximately 14 weeks

    Easy Exchanges

    Not a perfect fit? No problem. You can easily exchange your non-customized dress to ensure the perfect size for your event.

    For more details, see our exchange and return policy.

    Product details

    Meet Jay, a dress that blends modern style with classic beauty. Made for those unforgettable moments, Jay is a flowing chiffon bridesmaid dress that helps you feel amazing from the first photo to the last dance.

    With its comfortable shape and thoughtful details, it's the perfect choice for any bridesmaid who values both style and comfort.

    • A Flattering Shape for Everyone: The classic A-line cut is designed to look great on all body types. It skims the body without clinging, a feature our customers with pear, apple, and straight figures say they love.

    • Full Coverage with Stretch Lining: The entire dress is lined with a soft, stretchy fabric. This means you get extra comfort and a smooth fit that moves with you, no matter your body shape. The full lining also means the dress is never see-through.

    • Modern, Bra-Friendly Neckline: The stylish square neckline offers great support. It's designed so you can easily wear a normal bra, which customers with larger chests have called a huge plus.

    • Light & Airy Chiffon: Made from soft, high-quality chiffon that flows beautifully. This lightweight fabric is breathable and keeps you comfortable through long wedding days.

    • Convenient Hidden Pockets: We added deep side pockets that are perfect for holding your phone and lipstick, without changing the dress's smooth, sleek look.

    • Stylish Side Slit: A tasteful slit in the skirt adds a modern touch and makes it easy to walk, mingle, and dance the night away.

    • Secure, Supportive Top: The top has built-in boning for shape and features a high-quality YKK invisible zipper with a hook clasp. This provides a secure, worry-free fit that stays in place all day.

    Fit and Sizing

    The Jay dress is available in sizes 00-32 and is made to fit heights up to 5'11".

    To find your best size, please check the specific garment measurements on our size chart. If you're between sizes, comparing your measurements to the chart is the best first step and feel free to reach out to customer service for sizing help.

    We highly recommend using our At-Home Try-On program to ensure you find the perfect fit before you order.

    Model Measurements

    Model A is wearing size 0. She is 5'9" and is wearing 2" heels.

    • Bust: 32"
    • Waist: 24"
    • Hips: 34"


    Model B is wearing size 16. She is 5'6" and is wearing 3.5" heels.

    • Bust: 46"
    • Waist: 36"
    • Hips: 46"

    Fabric and Care

    Made from lightweight and durable 100% polyester chiffon with a comfy stretch lining.

    This dress is easy to care for. You can dry clean it or machine wash at home on a delicate cycle. This makes it simple to wear again for other events, offering great value.

    See this product on real  Kennedy Blue customers

    Product Reviews

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